All posts by Marti


Chasing Coral Film Screening

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Photo: Glovers Reef by XL Catlin Seaview Survey – The Ocean Agency – Christophe Bailhache The biggest story of our changing climate is hidden beneath the waves, as coral reefs around the world are vanishing at an unprecedented rate. We invite you to join us as we take an up close look at a devastating bleaching event and explore what’s happening underwater….

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Over 130 Hotels throughout MesoAmerican Reef Following Environmental Practices

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Since 2007, MARTI has been working with hotels in the Riviera Maya to implement positive environmental practices. What started with 12 hotels, MARTI now works with over 130 throughout the Riviera Maya, Cozumel and Cancun. To bring 130 hotels together under the same effort to implement environmental best practices is a big achievement. Much of MARTI's work with the hotels...
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campana eres agua1

“Eres Agua, Toma Conciencia”

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“Could you live without water?” asked Freddy Marrufo, Cozumel’s Mayor, to 90 children from the Irma Delfina Baeza Elementary School at a water conservation campaign launch event in November 2015. “As water does not belong only to Cozumel, or Quintana Roo; it is a natural resource shared globally, we all have an obligation to use it correctly.” Mayor Marrufo expressed…

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Hotels Strengthen Bonds with Employees and Local Communities

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At Azul Beach, a boutique hotel in Petempich Bay, on the beautiful Riviera Maya, plastic and aluminum waste represents an opportunity for employees. Clemente Olivares received new eyeglasses thanks to the “Meaningful Recycling” (Reciclando con sentido in Spanish) program of the Karisma Hotels & Resorts chain. The Meaningful Recycling program encourages employees to collect their recyclable waste at work and…

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Quintana Roo Launches Water Campaign

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“Eres Agua, ¡Toma Conciencia!“ is a water culture campaign that was developed by Amigos de Sian Ka’an and MARTI, with the support of the SUMMIT Foundation. This campaign is the biggest water campaign launched in Quintana Roo where both government and society are working together to generate positive impacts on the state’s only water resource in Quintana Roo, the karstic…

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UNWTO, interested in promoting the activities of MARTI as a role model of sustainable practices in other destinations Playa del Carmen, february 18, 2013.-  On Friday, the 1st of February, MARTI,  The Mesoamerican Reef Tourism Initiative,  had an outstanding participation in FITUR, the International Tourism Trade Fair held in Madrid, Spain.  The FITUR GREEN forum focused on tourism and the…

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MARTI and CNT Sign Agreement on Sustainable Tourism

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Agreement to promote, disseminate and strengthen sustainable tourism operation and development in the nation. Mexico City, June 7th, 2013.- The National Tourism Confederation (CNT, for its acronym in Spanish) and the MesoAmerican Reef Tourism Initiative (MARTI) signed a cooperation agreement to promote, disseminate and strengthen sustainable tourism operation and development in Mexico. The agreement was signed in the context of…

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MARTI Presents New Vision, Mission and Strategic Planning

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After just over six years of successful program implementation and considering the incredible advances sustainable tourism has made in the Mexican Caribbean since the launch of MARTI´s first environmental best practices program, the Mesoamerican Reef Tourism Initiative decided to update its Vision, Mission and Strategic Plan. In review these are some of MARTI achievements: Over 200 tourism businesses -primarily Hotels…

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